Page Groups

Using Page Groups to Control Where Content Appears

Page Groups in Personyze allow you to precisely control on which pages or devices specific content (actions) from your campaigns will appear. This feature offers granular content targeting beyond the broader campaign-level settings. Once defined, the Page Group can be selected in multiple campaigns and also in targeting under URL rule. An indicator will inform you if a Page Group is linked to multiple campaigns. This helps you avoid unintentionally affecting other campaigns when editing.

Benefits of Using Page Groups:

• Content-level control, independent of the campaign-level settings.
• Reusable across multiple campaigns, making management easier.
• Clear visibility into how and where page groups are used, helping prevent unintended consequences when making updates.

How to Create and Manage a Page Group:

1. In the Personyze interface, navigate to Campaign Settings → Page Groups.
2. Click Add Page Group and define criteria, such as specific URLs, URL patterns, or device types (Mobile, Tablet, Desktop).
3. Set logical conditions (e.g., “AND,” “OR”) to match pages accurately. For instance, to target only mobile users on your cart page, set:
   • Full URL Contains: /cart
   • Device Type: Tablet, Mobile
4. In case the pagegroup is used by other contents Personzye offers clear visibility into how and where page groups are used, helping prevent unintended consequences when making updates.
5. Save the Page Group.

Important QA Note:

When testing actions, if a visitor does not match the conditions of a Page Group, the action won’t be sent to the page and will not appear in the Personyze QA console. This ensures you clearly see only the interactions that meet your specified conditions.

Matching on what just happened, not on the URL

A page group can also match on product interaction on this page view: the visitor viewed a product,
added one to the cart, favourited one, or purchased one during the current page view.

That makes groups like “pages where a product was just viewed” or “pages where
something was added to the cart” possible without writing a single URL rule — useful on sites where
product pages are not identifiable from the address, and on single-page shops where the URL never changes.

Where you can use a page group

Once saved, a page group is reusable in two places:

• Targeting — pick the page group inside a Pages Visited rule instead of re-typing URLs, so the same set of pages drives your audience.
• Content placement — restrict an individual action to only fire on the pages in the group, independent of the campaign’s broader targeting.

Because one group can be linked to several campaigns, Personyze shows where each group is used — so editing it never quietly changes another campaign by surprise.

Related

• Targeting Rules in Personyze — the Pages Visited rule and every other audience signal.
• Targeting and Personalization — the full campaign lifecycle.
• Personyze QA Simulator — confirm content fires on the right pages.