The Personyze knowledge base
Everything you need to set up campaigns, tune recommendations, integrate your CDP, and ship personalized experiences with confidence.
New to Personyze? Start here.
Five steps from installing the tag to measuring your first results. Follow them in order — you'll have a live, working personalization campaign before you finish your first cup of coffee.
-
1
Install the tag
Add the Personyze script directly or via Google Tag Manager.
-
2
Track behavior
Fire product, page, and conversion events so Personyze learns who's who.
-
3
Build a campaign
Define an audience and the personalization they should see.
-
4
QA before launch
Preview as different users in the QA simulator before going live.
-
5
Measure results
Track impressions, clicks, conversions, and revenue attribution.
Choose your path
What kind of site are you personalizing? Each path is a curated reading order — start at the top, work down.
E-commerce
Online stores · Shopify · Magento · WooCommerce · BigCommerceB2B & SaaS
Software companies · ABM · Demand genContent & Publishing
News · Blogs · Media sites · Long-form contentLead Generation
Landing pages · Forms · Demand gen · Pop-upsBrowse by category
Campaigns
30 articles →Recommendations
23 articles →Integrations
19 articles →Data & Tracking
9 articles →Setup
4 articles →Analytics & Reporting
2 articles →Recently updated
-
Setup by Site Type — Tracking, Feeds & Integrations
Pick your site type — e-commerce, B2B/SaaS, publisher, or mixed — and follow the setup checklist for the tracking events, feeds, and integrations that apply to you. Avoids…
-
Albacross Integration for ABM Personalization
Integrate Albacross's B2B identification data with Personyze for account-based targeting, industry-specific messaging, and named-account campaigns. Setup, use cases, and best practices.
-
Personyze’s Integration with ZoomInfo for ABM
Integrate ZoomInfo's B2B identification data with Personyze for account-based targeting, industry-specific messaging, and named-account campaigns. Setup, use cases, and best practices.
-
6sense Integration for ABM Personalization
Integrate 6sense's B2B identification data with Personyze for account-based targeting, industry-specific messaging, and named-account campaigns. Setup, use cases, and best practices.
-
Leadrebel ABM Integration
Integrate Leadrebel's B2B identification data with Personyze for account-based targeting, industry-specific messaging, and named-account campaigns. Setup, use cases, and best practices.
-
Leadfeeder ABM Integration
Integrate Leadfeeder's B2B identification data with Personyze for account-based targeting, industry-specific messaging, and named-account campaigns. Setup, use cases, and best practices.