Notify Me — Back-in-Stock and Price-Drop Alerts

Notify Me puts a button next to Add to Cart on your product pages. A visitor who finds a product sold out, or a little too expensive, asks to be told when it is back in stock or when its price drops — by email, by browser notification, or on the site the next time they visit. Personyze remembers which product each visitor asked about, watches your catalog, and tells them once it happens. Every account has it; it is an action you add to a campaign, like a lead form.

What the visitor sees

On a product page, next to Add to Cart, a button that fits the product:

• Notify me when it’s back on a sold-out product, when you watch Back in stock. If you watch price drops too and the product has a price, the form offers Tell me if the price drops as a second tick.
• Tell me if the price drops on a product with a price, when you watch Price drops.
• No button when there is nothing to offer: an in-stock product when you watch only Back in stock, or a product with no price when you watch only Price drops.

The button opens a small form: the ways you offer (By email, By browser notification, On the site), an email field when email is chosen, your consent line and a Notify me button. A visitor whose profile already has an email address is not asked for one: the form says We will email the address we have for you, and never puts the address itself on your page.

After they ask, the form answers in the standard wording:

The product is the one the visitor is viewing, worked out by Personyze from their product tracking — never taken from the page. On a page that is not about a product, the action is not delivered at all.

Adding it

1. New campaign → Targeting & Personalization (or open a campaign you have).
2. In the Content step, Add action — in a campaign with no content yet, See all actions — then the Forms, remarketing emails tab and A notify-me button. Choose Start blank: the button is built from your settings, so there are no templates to pick from.
3. Fill the action’s three steps: What visitors can ask for, The alert they get and Placement, Trigger & Frequency.
4. Leave the campaign’s audience on every visitor, or narrow it. The button appears only where a product is in view.

In Placement, Trigger & Frequency, choose Inline element and a placeholder next to your Add to Cart button — More placeholders → New placeholder makes one: pick the spot on your page or paste the button’s CSS selector, and place the content after it. See Content Placement — Placeholders and Where Content Shows. A button that is part of the page needs no cap under How often.

Step 1: What visitors can ask for

The words on your page — Button, back in stock, Button, price drops, After they ask and Consent line. Leave a box empty for the standard English wording shown in grey; visitors read exactly what you write, so write it in your site’s language. After they ask is one text for every way, and should stay true for an address you have not seen before, which is sent a confirmation email. The consent line is shown only while the way it speaks for is chosen.

Advanced — Button style (Outline or Solid), Colour, and the remaining words: Send button, Email field, and with more than one way on, Choice: email, Choice: browser notification and Choice: on the site.

The preview on the right switches between Sold out and In stock, so you see both buttons.

Step 2: The alert they get

A back-in-stock alert and a price-drop alert say different things, so each has its own words — choose the Back in stock or Price drop tab (both appear when you watch both):

• Email: Subject and Message. A blank line starts a paragraph. The product’s picture, name, price and a button to its page are added under your words.
• Browser notification: Title and Message.
• Insert puts a placeholder where the cursor is: Product name (${product_title}), Price now (${price}), Price before (${old_price}, the price when they asked), First name, Product link and Picture link.

Empty boxes use the built-in wording, for example The price of Trail Runner 2 shoes just dropped. Use the built-in wording clears the tab’s four boxes. Prices come from your catalog as plain numbers: write the currency into your words (Now €${price}).

Advanced:

• Email sent from — The standard sender (the sender your chat emails use, else the platform’s no-reply address) or Choose a sender. See Set Up Email Sending.
• Marketing limit — Hold an alert back when the marketing email limit says they have had enough. Off by default: the alert is the email they asked for.
• Button label in the email, Line above the unsubscribe link, Unsubscribe link label.

Every alert email ends with an unsubscribe link, which cannot be removed.

What triggers an alert

Personyze checks the products people are waiting for every few minutes, against your catalog as your feed or crawl updates it.

Then the visitor is told the way they chose — usually 10 to 20 minutes after your catalog shows the change:

• Email — the alert, to the address on the request. The first time an address is used at your account, it first gets one confirmation email, worded by Personyze and sent from the platform’s address with your site’s name (Please confirm your email address – <your site>, with a Yes, email me button). Once confirmed, the address is never asked again at your account, whoever asks for it. Requests whose address is not confirmed within 48 hours are dropped.
• Browser notification — to the browser that asked. The browser asks the visitor to allow notifications when they press Notify me, so only people who agree are subscribed. No address, no confirmation. See Send Web Push Notifications.
• On the site — nothing is sent. The request waits as a reminder for the visitor’s next visit, where a Notify Me Reminder shows it.

A request is told once, then it is done. A visitor waiting for both a return and a price drop has two requests.

The Notify Me Reminder

The On the site way needs a second action that shows the reminder: Add action → Forms, remarketing emails → A reminder on your site, in a campaign of its own. It shows the visitor the products they asked about once they are back or cheaper — each with its picture, a line, its price (the old one struck through for a price drop) and a View product button — and one Dismiss.

Its second step, Placement, Trigger & Frequency, places it like any action — a popup, or a placeholder. It shows on the first page of a visit, or where the campaign’s trigger says.

The Waiting list tab

A campaign that holds a Notify Me action gets a Waiting list tab in its Performance step, next to General.

• Waiting now — visitors still waiting, and for how many products. A visitor waiting for two products counts twice.
• Alerts sent — alerts that went out by email or browser notification, of all requests made.
• Expired — requests that ran out of time. Nobody was told.

Products people are waiting for has a line per product, with a search (Search by product name or ID) and the filters Waiting for (Both, Back in stock, Price drop) and Notified by (All, Email, Browser notification, On the site). The filters narrow the table only; the tiles stay the campaign’s.

The tab has no date range: it adds up every request since the button went live. A request whose email address is not confirmed yet is not counted. An action used in two campaigns has one waiting list, shown in both. When your account reaches the day’s 300 confirmation emails, a notice above the tiles says so — visitors are not told. Each request sent is also a form submission, in the campaign’s Forms tab.

What your catalog needs

• Is in Stock — the return is when it changes back to in stock. Keep sold-out products in the catalog marked out of stock: a product deleted and added again has no return to notice.
• Price and Sale Price — for price drops.
• Title, Main Image URL and Product Page URL — for the alert, the reminder and the Waiting list.
• Updates as they happen: a feed re-read on a schedule (Setting the Product / Content Feed) or a crawl with a re-crawl schedule (Crawl Your Site). An alert can only be as quick as the catalog.
• Product view tracking on your product pages, so Personyze knows which product the visitor is on — see Product Interaction Tracking.

Limits

A day is a UTC day. Over a mailbox’s or your account’s limit, the visitor sees the same answer as always, so the form never reveals whether an address is already known to you.

Troubleshooting

Related

• Lead Form Action — forms that save who answered
• Send Web Push Notifications — browser notifications
• Setting the Product / Content Feed — Is in Stock, Price and Sale Price
• Crawl Your Site — a catalog read from your own pages
• Product Interaction Tracking — view, add to cart, purchase
• Content Placement — Placeholders
• Content & Design — every action