The Hover Bubble CTA is a small floating button that sits in a corner of the page. When a visitor hovers it (or taps it on mobile), a message bubble opens with one or two calls to action. It’s a lightweight, non-intrusive way to offer help, a demo, a booking link, or a chat — without a popup interrupting anyone. It comes in two orientations: a normal corner button, or a slim vertical tab flush to the left or right edge. Where it sits on screen is set in the action’s Location step.
When to use it
- Live help or chat — a “Need help?” button that opens your chat widget on click.
- Book a demo or call — open a scheduling popup, or link to a booking page.
- Persistent side tab — a vertical Help or Feedback tab pinned to a screen edge that stays out of the way until hovered.
Add it to an action
In a Popup action, open the template picker and choose Hover Bubble CTA. Style any element by clicking it in the preview. Use the action’s Location step to place the button, and set the matching direction under Placement so the bubble does not run off the edge.
Settings
Style
- Colour Preset — brand, dark, light, or blue. Colours the button, bubble, and action buttons together.
- Drop Shadow — on or off.
- Button / Bubble / Title / Text CSS — open the CSS editor to override the preset on any part.
Button
- Orientation — Horizontal is a normal floating button in a corner. Vertical is a slim tab flush to the left or right edge, with its label turned sideways — ideal for a persistent Help or Feedback tab. In vertical mode the bubble always opens inward, away from the edge, and Button Sits On (under Placement) chooses the left or right edge.
- Vertical Icon Position — only used in vertical orientation: place the icon at the top of the tab (above the label), at the bottom, or none to hide it for a text-only tab.
- Shape — pill (label beside the icon), circle (icon only), or square. Ignored in vertical orientation, which is always an edge tab.
- Size, Icon, Custom Icon Image — a photo of the person who answers can convert better than an icon.
- Text Label — optional; hidden automatically on phones so the button becomes a circle.
Message & Actions
- Bubble Title and Text — the hook and one or two supporting lines.
- First / Second Action — each is a standard button: choose Open a link to send the visitor to a URL, or Run JavaScript to open a chat widget (Intercom, Crisp, HubSpot, Tidio, and so on), a booking popup, or fire an event.
- Action Look — link, button, or outline. Action Icon — an optional small icon. The two actions sit side by side on one line.
Animation
- Attention Animation — pulse, bounce, wiggle, glow, or ring. It stops while the visitor hovers, and is switched off for visitors who ask their system to reduce motion.
- Open the Bubble by Itself — show the message once on its own after a delay, then hide it again. On phones there is no hover, so leave this above zero.
Placement
- Bubble Opens Toward — horizontal only: match the corner, so a bottom corner opens Up and a top corner opens Down. In vertical orientation the bubble always opens inward from the edge, so this is ignored.
- Button Sits On — edge alignment. In vertical orientation this chooses the left or right edge the tab is pinned to.
- Spacing, Show on Mobile — breathing room around the button, and whether it appears on phones.
Behavior & Close
- After an Action is Clicked — Dismiss (this view, returns next page), Hide for this session, Do not show again (uses the action’s Display Frequency), or Keep visible.
- What the X Closes — close the bubble only (button stays), hide for this view, hide for this session, or do not show again.
Tips
- Horizontal: match the bubble direction to the corner. A button in the bottom-right should open Up and sit on the Right so the bubble stays on screen.
- Vertical: pick the edge with Button Sits On. Right pins the tab to the right edge and opens the bubble left; Left does the opposite. Bubble direction is automatic.
- Dismiss is not Do Not Show Again. Dismiss hides the button for the current page view and it returns on the next page; Do Not Show Again is governed by the action’s Display Frequency.
- To open a chat widget, set an action to Run JavaScript and paste the provider’s open command — for example a one-line call that opens Intercom, Crisp, HubSpot, or Tidio.
Further reading
Placement is set in the action’s Location step. For the difference between dismissing an action and suppressing it for longer, see your action’s Display Frequency settings.