Audiences & Targeting
Deciding who sees what — targeting rules, page groups, CRM lists, custom profile fields and overlapping audiences.
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Lists on Events — Put People on Your Lists by What They Do
Put people on your lists, or take them off, when they see, click or close an action, when they open, click, reply to or unsubscribe from an email, or when…
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Imported User Data — Your Lists and the People in Them
Settings › Imported user data: every import and list, a list’s own page with its people, taking someone off a list or putting them on, exporting a list as CSV,…
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Apply A/B Test Winners to Their Audiences
When an A/B test has a different winner for some audiences, apply it: each audience gets the version that won it, everyone else keeps the overall winner, and you can…
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Personalize by What Visitors Search For — Last Search
Personyze keeps the last thing each visitor searched for - on your site or in a search engine - so you can target them by it, recommend what matches it,…
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Push a Discovered Audience to Meta, TikTok and Google
Send the people in a discovered audience to your ad platforms as events — so Meta and TikTok can build a custom audience and a lookalike from them, and Google…
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Audience Discovery — The Audiences Hiding in Your Own Data
Once a week Personyze reads your own visitor data and finds short, readable rules for the groups that convert far more often than average — and the ones that convert…
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Audiences & Targeting — Deciding Who Sees What
Targeting rules, page groups, CRM lists and custom profile fields — everything that decides which visitor a campaign is for.
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Targeting Rules in Personyze
Targeting rules in Personyze allow you to precisely control which visitors see specific campaigns, banners, popups, or personalized content. These rules leverage real-time user behavior, demographics, CRM data, device attributes,…
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Resolve audience overlaps and conflicts
Resolve conflicts between audiences when multiple audiences match simultaneously by adding them to an audience group and assigning a priority to each audience (a lower number indicates a higher priority).
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Page Groups
Using Page Groups to Control Where Content Appears Page Groups in Personyze allow you to precisely control on which pages or devices specific content (actions) from your campaigns will appear.…