Analytics & Data Platforms
Segment, Tealium, Zeotap and Google Analytics.
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Tealium Audiences in Personyze, Server-Side — AudienceStream to Audience Lists
Tealium AudienceStream audiences and visitor attributes, sent by Tealium’s servers through its Webhook connector, become Personyze audience lists and profile fields - even for people who are not on your…
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TikTok Integration — The Events API, and Audiences Built From It
Send Personyze campaign events to TikTok over the Events API, so TikTok can build a custom audience from website activity and a lookalike from it.
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Meta Integration — The Conversions API, and Audiences Built From It
Send Personyze campaign events to Meta over the Conversions API, so Meta can build a website custom audience and a lookalike from the people who convert on your site.
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Mixpanel Integration — Campaign Events Out, Cohorts In
Send Personyze campaign events to Mixpanel from our servers, keyed on the visitor id — with the region setting that silently drops data when it is wrong.
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Amplitude Integration — Campaign Events Out, Cohorts In
Report Personyze campaign events straight to Amplitude from our servers — so they arrive whether or not the Amplitude SDK loaded on the page.
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Meta, TikTok & Google — Sending Personyze Events to Your Ad Platforms
Connect Meta’s Conversions API, TikTok’s Events API and GA4, switch on Ad platform matching so the platforms recognise visitors who never gave you an email, and feed their custom audiences…
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Send Event to Analytics — One Event, Every Tool You Use
Report to Segment, GA4, Tealium, the GTM data layer, Klaviyo, ActiveCampaign, Amplitude, Mixpanel, Brevo and Mailchimp that a visitor matched an audience — one event name, every tool you tick.
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Google Analytics Integration
Personyze automatically reports campaign and action events to Google Analytics 4 and Universal Analytics. Set up the integration via Google Tag Manager, control which events get reported, view per-campaign performance…
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Segment – Personyze Integration Guide
Setting Up Your Personyze Integration with Segment Your cross-channel targeting and personalization in Personyze can be drastically enhanced by integrating your data from Segment . This integration is easy to…
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Setting up Integration with Zeotap CDP
n the new screen that appears, under Choose your Action , choose Send Attributes to Personyze as the action for activating your audience (segment) on the Audiences module .